Project: 3DR Solo Packaging – Layout & Design
3DR sought a packaging redesign to align with their updated brand identity and reflect the sleek, high-end design of their Solo drone. The creative direction was focused on simplicity and refinement, using a matte gray base accented with 3DR’s signature green to create a modern, sophisticated look.
I curated a selection of new lifestyle and product imagery, carefully integrating these visuals into a clean, minimal layout. The packaging was brought to life through premium production techniques, including a soft-touch flood finish for a smooth matte feel, spot gloss UV accents to highlight key details, and foil stamping to add a touch of precision and quality.
The result was packaging that not only elevated the unboxing experience but also perfectly complemented the Solo drone’s sleek, innovative aesthetic, reinforcing 3DR’s entry into the drone market space.